The Omnivore’s Dilemma QotD

From The Market: “Greetings from the Non-Barcode People”, p 259-260

This is precisely the mission that Slow Food has set for itself: to remind a generation of industrial eaters of their connections to farmers and farms, and to the plants and animals we depend on. The movement, which began in 1989 as a protest against the opening of a McDonald’s in Rome, recognizes that the best way to fight industrial eating is by simply recalling people to the infinitely superior pleasures of traditional foods enjoyed communally. The consumer becomes, in founder Carl Petrini’s phrase, a “coproducer”–his eating contributes to the survival of landscapes and species and traditional foods that would otherwise succumb to the fast-food ideal of “one world, one taste.” Even connoisseurship can have a politics, Slow Food wagers, since an eater in closer touch with his senses will find less pleasure in a box of Chicken McNuggets than in a pastured chicken or a rare breed of pig. It’s all very Italian (and decidedly un-American): to insist that doing the right thing is the most pleasurable thing, and that the act of consumption might be an act of addition rather than subtraction.

For more info on Slow Food, see Slow Food USA.

The Ominvore’s Dilemma QotD

(From Slaughter: In a Glass Abattoir, p. 235)

Like fresh air and sunshine, Joel believes transparency is a more powerful disinfectant than any regulation or technology. It is a compelling idea. Imagine if the walls of every slaughterhouse and animal factory were as transparent as Polyface’s–if not open to the air then at least made of glass. So much of what happens behind those walls–the cruelty, the carelessness, the filth–would simply have to stop.

Moral: It’s just another reason to buy meat and dairy products from your local farmer. A farmer who knows that customers could appear at anytime has extra incentive to keep the farm clean and humane.

The Omnivore’s Dilemma QotD

(From Grass: Thirteen Ways of Looking at a Pasture, p. 197-198)

In fact, grassing over that portion of the world’s cropland now being used to grow grain to feed ruminants would offset fossil fuel emissions appreciably. For example, if the sixteen million acres now being used to grow corn to feed cows in the United States became well-managed pasture, that would remove fourteen billion pounds of carbon from the atmosphere each year, the equivalent of taking four million cars off the road.

Moral: consumers have the ability to create change through purchase power. Make a difference by avoiding corn-fed beef and support your local farmers who raise cows on pasture.

The Omnivore’s Dilemma QotD

(From Big Organic chapter, p. 183)

The food industry burns nearly a fifth of all the petroleum consumed in the United States (about as much as automobiles do). Today it takes between seven and ten calories of fossil fuel energy to deliver one calorie of food energy to an American plate. And while it is true that organic farmers don’t spread fertilizers made from natural gas or spray pesticides made from petroleum, industrial organic farmers often wind up burning more diesel fuel than their conventional counterparts: in trucking bulky loads of compost across the countryside and weeding their fields, a particularly energy-intensive process involving extra irrigation (to germinate the weeds before planting) and extra cultivation. All told, growing food organically uses about a third less fossil fuel than growing it conventionally, according to David Pimentel, though that savings disappears if the compost is not produced on site or nearby.

Moral of the story: eat local foods! Another bonus–food that travels less distance will be fresher and tastier!

The Omnivore’s Dilemma QotD

(from the Big Organic chapter, p157)

Along with the national list of permissible synthetics, “access to pasture,” and, for other organic animals, “access to the outdoors” indicate how the word “organic” has been stretched and twisted to admit the very sort of industrial practices for which it once offered a critique and an alternative. The final standards also demonstrate how, in Gene Kahn’s words, “everything eventually morphs into the way the world is.” And yet the pastoral values and imagery embodied in that word survive in the minds of many people, as the marketers of organic food well understand: Just look at a container of organic milk, with its happy cows and verdant pastures. Thus is a venerable ideal hollowed out, reduced to a sentimental conceit printed on the side of a milk carton: Supermarket Pastoral.

Was going to stop there, but an interesting counterpoint follows:

Get over it, Gene Kahn would say. The important thing, the real value of putting organic on an industrial scale, is the sheer amount of acreage it puts under organic management. Behind every organic TV dinner or chicken or carton of industrial organic milk stands a certain quantity of land that will no longer be doused with chemicals, an undeniable gain for the environment and the public health.

Socially Responsible Style

Practicing responsible consumerism needn’t be limited to eating. Here’s a thoughtful post on becoming a more thoughtful consumer in general:

http://www.huffingtonpost.com/jessica-marati/conscious-consumption_b_906339.html?ir=Green

The writer reports that watching Food Inc. changed her eating habits, and she’s now a 6-day a week pescatarian who focuses on local, organic food. She buys higher-quality (and therefore longer-lasting) clothing, shops at thrift stores and alters clothing instead of purchasing new where possible, takes public transportation instead of cabs, and avoids bottled water.

If you’re interested in new ways to practice responsible consumerism, check out the writer’s blog Socially Responsible Style: a blog about living consciously.

The Omnivore’s Dilemma Quote of the Day

From the Big Organic chapter, pp. 157-158:

Along with the national list of permissible synthetics, “access to pasture,” and, for other organic animals, “access to the outdoors” indicate how the word “organic” has been stretched and twisted to admit the very sort of industrial practices for which it once offered a critique and an alternative… And yet, the pastoral values and imagery embodied in that world survive in the minds of many people, as the marketers of organic food well understand: Just look at a container of organic milk, with its happy cows and verdant pastures. Thus is a venerable ideal hollowed out, reduced to a sentimental conceit printed on the side of a milk carton: Supermarket Pastoral.

American Meat movie!

A movie about Polyface Farms and Joel Salatin! With Temple Grandin!

http://www.americanmeatfilm.com/ (We especially enjoyed the pictures of the animals. Not your average farm life!)

American Meat explores the complexities embedded in the highly debated practices of the American meat industry. As the economy drives a contraction of conventional chicken, pork and beef operations, we hear the innovative methods of the charismatic, Virginia-based farmer, Joel Salatin. Joel, who is a leader of the growing niche of people who are opting for animals raised outside and without the use of antibiotics, believes that if more people become sustainable farmers, the movement could fracture centralized commodity production. Conventional farmers argue that small-scale farming can’t expand production enough to adequately meet the demands of the nation. As the dialogue ensues, Salatin signs a deal with fast-food chain Chipotle in a surprising move, with widespread implications for the industry.

Trailer: http://www.youtube.com/watch?v=knNLZvphhfs&feature=player_embedded

“Know your farmer and just completely opt out of the system.”

Makes me want to give up my “Dilbert-cubicle job.”

More info:

http://www.indiegogo.com/American-Meat

http://www.imdb.com/title/tt1482980/

https://www.facebook.com/AmericanMeat